POS Customer displays

POS Customer displays
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Elevating the Customer Experience: The Role of Customer Displays at the Point of Sale

The pace of modern commerce has driven the need to keep customers informed in real time, even at the last point of contact: the cash register. This is where Customer Displays stand out as a vital component of the in-store customer experience landscape.

What are Customer Displays?

Customer Displays are electronic screens located at the point of sale, specifically designed to be viewed by the customer. These devices display relevant information related to their purchase, such as the price of the item, the total amount due, discounts applied, among other information.

Key benefits of Customer Displays:

  • Transparency: By displaying in real time the details of the purchase, any uncertainty is eliminated, and trust is generated between the merchant and the customer.
  • Promotions and Advertising: Beyond just displaying prices, these devices can be programmed to display advertising, promotions, or current shop events.
  • Interactivity: Some advanced models allow simple customer interactions, such as accepting or declining additional offers.
  • Modern Design: Their presence at the point of sale brings a modern and technological look and feel to the space, raising brand awareness.
  • Error Reduction: By having a clear view of the products being registered, the customer can notice and point out any discrepancies before finalizing the transaction.

Evolution of Customer Displays:

With technological advancement, these devices have moved beyond simple text displays. Many now incorporate color graphics, animations, and even touch capabilities. In addition, their integration with POS and inventory management systems has allowed the information displayed to be more accurate and relevant to the customer.

In a world where information is power, Customer Displays are an essential tool for any physical business looking to provide a complete and transparent experience. Not only do they facilitate the task of information, but they also reinforce customer confidence and loyalty, ensuring that they are always aware of and satisfied with their purchase process.

Some of the leading manufacturers of displays and customer displays available in our catalog include Epson, Glancetron, Star Micronics, Posiflex, and Citizen.

Can't find what you are looking for?

Logiscenter is a reference partner of the leading manufacturers of customer displays and displays. Our close relationship with the manufacturers allows us to offer the best price, stock, delivery, and service conditions.

Have technical questions or need support? Contact our technical service.

Ask our experts, and we will advise you on the best option for your needs.

If this is not the type of POS you are looking for, you may be interested in checking out the others we have, such as POS terminals, cash drawers, or POS monitors.